LANG Marketing Network has unparalleled experience and contacts in and around the Olympic Movement. Since 1968, we have been involved in the Olympic Movement with both Summer and Winter Games experience spanning five continents. Through our work we have developed an extensive and thorough understanding of all interrelating components of the Olympic Games.

We have developed strong relationships with key Olympic constituents and understand the relationships between the numerous parties that have a stake in the execution of the world’s largest biannual multi-sport event including the International Olympic Committee, International and National Sport Federations, the Canadian Olympic Committee, Local Organizing Committees, Government, Broadcasters and Sponsors. Our relationships and experience can and continue to be leveraged by Olympic, Commonwealth and Pan American Bid Committees, Olympic and other multi-sport even sponsor and Olympic broadcasters among others.

Banking on its experience and in-depth understanding of the Olympic movement since 1968, LANG offers its services to corporations, properties and agencies in developing Olympic and near-Olympic strategies and leveraging programs leading up to the 2010 Vancouver Olympic Games and beyond.

Chris has been involved with the Olympic movement since 1968, with both Summer and Winter Games experience spanning 5 continents. He served as Canadian Olympic Association Vice President from 1969-1977, Chairman of the Joint Marketing Committee for the 1976 Olympics, and Special Advisor to the President of the 1988 Winter Olympics in Calgary.

His extensive and thorough understanding of the components of the Olympic industry has allowed Chris to provide services ranging from strategic advisor to program management for corporations in every Olympics since Mexico City in 1968. In 1988, Chris acted as a consultant to the Petro-Canada Torch Relay.

He has been on the Board of Directors for Canadian Hockey teams from 1968 to 1994 and has served as an advisor to the Canadian Figure Skating Association and Olympic teams from 1978 to 2002.

Learn more about Chris Lang and his experience.